HOW WE SUPPORT DIVERSITY
To support the #everyBODYinPLT movement, we strive to fly the flag for love, equality and acceptance, working to use our platform to spread nothing but good vibes. Our campaigns are rooted in strength and positivity with collections that pay homage to the LGBTQ+ community, girl power and diversity, with models and advocates who inspire us regardless of race, sexuality or gender. Here’s to building each other up and never tearing others down. As long as we have each other’s back, we can achieve anything. Because let’s face it; we are stronger together and equality looks good on everyone.
BODY POSITIVITY
At PrettyLittleThing inclusivity is our thing and we know style has no limits. We endeavour to build a community of #EveryBODYinPLT, a movement towards body positivity and all round feeling yo’self regardless of body type, shape ore size. We’re strong believers in acceptance to all self-love and offer a diverse mix of product ranges with you in mind, as well as campaigns rooted in strength and positivity when it comes to what you wear and how you dress.
RACIAL EQUALITY
We’re committed to establishing, promoting and supporting a culture of inclusivity, regardless of race or social background. Through our campaigns and brand aesthetic we seek to regularly include models and talent that represent Black, Asian and Minority Ethnic (BAME) communities. It is important to us to feel we are inclusive and representative of the diversity of all our customers.
LGBTQ+ RIGHTS
We believe in equal rights for all regardless of sexuality or gender and regularly pay homage to the LGBTQ+ community through campaigns and products in support of the models and advocates who inspire us and have a story to tell. Through these campaigns we seek to support and spread awareness whilst donating proceeds to charities that do great things for the LGBTQ+ community.
FEMALE EMPOWERMENT
We’re big on the sisterhood and aim to inspire confidence in our customers when it comes to how they dress and present themselves to the world. We regularly team up with some of the most badass babes around the world, with campaigns made up of aspirational and powerful females that aim to inspire and influence through their effortlessly cool attitude and positivity. Who run this?
DIVERSITY IN THE WORKPLACE
We’re committed to promoting a diverse workforce, giving people the equal opportunities, support and respect you’d expect from a modern and fast-paced brand, regardless of ethnic origin, gender, sexual orientation, marital status, religion, age or disability status.
